Because the experience matters—online and in the shop.
Pawfect had the clients, the love, and the local reputation—but their site wasn’t holding up its end. Outdated booking tools, inconsistent voice, and no real UX flow made things harder than they had to be. We stepped in to bring order, clarity, and confidence.
Our Approach
We mapped the experience from a customer-first point of view: fast paths to booking, clean visual hierarchy, and copy that keeps it real (but warm). The design leans into soft tones and intentional spacing—creating a vibe that’s as inviting as their service.
With a CMS-powered backend and smooth Framer handoff, the team now owns the site without ever feeling stuck in it.
