From early startups to global brands

Hi, I’m Brandon Tully. I’m a design systems strategist and creative leader based in Atlanta. For 20 years, I’ve helped startups and global companies build products and experiences that scale.

Philosophy

I believe design is not decoration. It is infrastructure. When design is set up early and set up right, it accelerates growth, reduces waste, and proves its value through measurable business outcomes.

How I Work

My approach is hands-on and collaborative. I work directly with founders and teams to:

  • Define what good design means for their stage

  • Align design with product and engineering

  • Build systems that are measurable, reusable, and scalable

Experience

I have led foundational design for companies including Human Interest, Clever, GoFundMe Charity, TOMS, and TeamGantt. Each grew from early ambiguity into scalable systems that supported millions of users. I have also partnered with global brands such as Disney, McDonald’s, Toyota, Anthem, and EA Games to deliver high-impact digital products and campaigns.

How I Help

I collaborate with founders and small teams to create design that is clear, usable, and aligned with business goals. Not just pretty screens, systems, and strategies that scale.

We partner with ambitious brands,

big and small.

Guided UX and brand design for early growth. Created foundational web and product flows aligned with user onboarding and trust-building.

Built foundational UX and digital systems from day one. Helped shape the product, brand, and platform that scaled to acquisition.

Built cross-channel campaign creative. Integrated brand messaging into landing pages, email, and display to drive mission-aligned conversions.

Collaborated early to define their digital identity and UX structure. Provided strategic direction before market fit or visual design maturity.

Delivered branded digital experiences to support campaign rollouts. Focused on clean UX and alignment across marketing channels.

Designed Flash campaigns and branded display units for regional launches. Ensured strong visual storytelling within a strict marketing system.

Produced web assets, prototypes, and branded visuals. Collaborated closely with internal teams to deliver motion and interactive components on-brand.

Created motion and static digital ads, landing pages, and signage. Brought brand campaigns to life across fast-moving restaurant initiatives.

Supported digital and print strategy for major clients. Created ad campaigns, UI mockups, and structural design elements across platforms.

Led UX optimization across education platforms. Focused on clean user flows, admin tools, and responsive components to improve engagement.

Built wireframes, identity work, and high-performance landing pages. Focused on SEO integration and campaign responsiveness.

Designed interactive assets and motion prototypes. Helped implement large-scale campaign work across web, print, and display.

Crafted microsites and UX flows that earned national awards. Balanced compliance, accessibility, and performance across healthcare experiences.

Delivered structured digital creative for healthcare clients. Prioritized UX clarity, navigation flow, and conversion performance.

Redesigned website and campaign landing pages to increase trust and visibility. Emphasized SEO, UX clarity, and conversion optimization.

Produced branded digital assets including landing pages, banner systems, and email campaigns. Focused on consistency, compliance, and visual clarity at scale.

Elevated a growing tattoo brand with structured UX, bold branding, and a site that scrolls sharp and books appointments fast.

Refreshed their entire web presence—clean, calm, and conversion-focused. Clear service flows, optimized booking, and trust from first scroll.

Brought their handmade vibe to life online. Designed a high-converting shop with story-driven layout, mood-led flow, and instant trust.

Structured their brand for growth. Streamlined product pages, clarified messaging, and gave their mission-driven line a modern, scalable foundation.

StudioXDS

Design that scales from day one.

Founding design and UX leadership—helping teams grow from 0→1 into scalable systems.

© 2025 StudioXDS. All rights reserved.

StudioXDS

Design that scales from day one.

Founding design and UX leadership—helping teams grow from 0→1 into scalable systems.

© 2025 StudioBuild™, Built by StudioXDS. All rights reserved.

StudioBuild

A system that builds

custom—fast.

10% of every StudioBuild™ project goes to nonprofit work

and mutual aid, making a real-world impact.

© 2025 StudioBuild™, Built by StudioXDS. All rights reserved.