Foundations
Essays that shape how I lead design, build systems, and keep product work predictable.
Design
Tech
Leadership
Philosophy
Systems
DesignOps
Frameworks
Measurement
Alignment
Leadership sets direction and removes friction so decisions don’t get reopened later.
Leadership
Less drift
A shared philosophy gives teams a common logic for decisions, not opinions.
Philosophy
Less debate
Good design removes effort for users and uncertainty for teams.
Good Design
Clearer flows
Systems keep decisions stable as products scale. Style only matters when structure holds.
Systems
Predictable delivery
DesignOps defines how design work becomes buildable and repeatable.
DesignOps
Faster cycles
Frameworks give teams repeatable logic for decisions so the product scales without reinventing itself.